June 24, 2003

A Sign Of Da Apocalypse ...

... brought to you by Bank One.

The politicians persuaded the Chicago Bears not to sell the naming rights to the team's newly-rebuilt stadium. But the Bears figured out how to get the big bucks anyway.

Yesterday, they sold the name of the team, or came pretty close.

No longer will the old franchise, which was there at the NFL's creation, refer to itself exclusively as the Chicago Bears. From now on, whenever possible, it will be "Bears football presented by Bank One."

Go here for the story, here for the Bank One spin, and here to let Bank One know what you think. Similar links for Da Bears are hard to find.

Posted by Avocare at June 24, 2003 09:04 AM | TrackBack
Comments

Good lord, will people stop at nothing for a buck?

Posted by: Ricky at June 24, 2003 09:08 AM

This is something I would expect from the Eagles...not the Bears. I definitely know the Pack would NEVER do this.

Posted by: CB at June 25, 2003 09:16 PM
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